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Activity Number: 445 - Communicating to the Masses: Sharing Statistics and Data Science in a World of Sound Bites, Social Media, and Popular Press
Type: Invited
Date/Time: Wednesday, July 31, 2019 : 8:30 AM to 10:20 AM
Sponsor: Section on Statistics and Data Science Education
Abstract #300369 Presentation
Title: Statistics and Data Science Outreach Using Twitter: Communicating the Power of Statistics in 280 Characters
Author(s): Nicholas J. Horton*
Companies: Amherst College
Keywords: data science; social media; Twitter; science outreach; communication

Statistics and data science play integral roles in our society and continue to receive increased public attention. With this increased interest, statisticians have a rich opportunity to communicate with and educate the public about the power and potential of our field. Social media has the potential to augment other outreach efforts.

Twitter is a networking service where users can post highly constrained short updates (called "tweets") containing text, images, links, hashtags (for subjects such as #JSM2019 or #DataScience), and tags (for other twitter users such as @hadleywickham, @visnut, or @NateSilver538).

As noted Architect Frank Gehry noted, great creativity can be found in constraints. In this talk, I will provide examples of how Twitter has been used (and abused). I will discuss the strengths and weaknesses as a mechanism to communicate the power of statistics and data science and suggest ways that the profession can be more engaged in outreach and networking.

Authors who are presenting talks have a * after their name.

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