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Activity Number: 396 - Field to Fork: Leading with Statistics in the Food Industry
Type: Topic Contributed
Date/Time: Tuesday, July 31, 2018 : 2:00 PM to 3:50 PM
Sponsor: Quality and Productivity Section
Abstract #327221
Title: Accelerating Product Development with Virtual Experimentation
Author(s): Fred Hulting*
Companies: General Mills, Inc.
Keywords: Food Science; Product Development; Experimentation

With consumer needs changing rapidly, getting products to market quickly is critical. However, successful product development is time consuming because it must balance sometimes competing objectives: optimizing consumer taste and nutrition; ensuring food safety and shelf-life; and managing costs and regulatory requirements. One way to speed this up is to replace physical experiments with virtual experiments based on statistical models. We will share some examples, and challenges, of creating models and running virtual experiments to reduce the development time.

Authors who are presenting talks have a * after their name.

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