This is the program for the 2010 Joint Statistical Meetings in Vancouver, British Columbia.

Activity Details

615 * ! Thu, 8/5/2010, 8:30 AM - 10:20 AM CC-301 (West)
Customer Intelligence — Topic Contributed Papers
Section on Statistics and Marketing
Organizer(s): Dirk Van den Poel, Ghent University
Chair(s): Dirk Van den Poel, Ghent University
8:35 AM How Does a Customer Walk and Buy Goods in a Supermarket? — Keiji Takai, Kansai University ; Katsutoshi Yada, Kansai University
8:55 AM Data Augmentation by Updating Long-Term CRM Models with Day-Specific Meteorological Conditions Philippe Baecke, Ghent University ; Dirk Van den Poel, Ghent University
9:15 AM Customer Churn Prediction: Does Technique Matter? Wouter Verbeke, Katholieke Universiteit Leuven ; Karel Dejaeger, Katholieke Universiteit Leuven ; David Martens, Katholieke Universiteit Leuven ; Bart Baesens, Katholieke Universiteit Leuven
9:35 AM Trajectory Mining for Laboratory Examination Data Sets Shoji Hirano, Shimane University ; Shusaku Tsumoto, Shimane University
9:55 AM Floor Discussion

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