Martin, M. A. (2003),
"'It’s like...you know': The Use of Analogies and Heuristics in Teaching Introductory Statistical Methods,"
*Journal of Statistics Education*, 11(2). (ww2.amstat.org/publications/jse/v11n2/martin.html)

Link to a response from the author: http://ww2.amstat.org/publications/jse/v11n3/martin_letter_response.html

As my explorations
(Lesser 1994;
Lesser 2002) of the appropriate use
of counterintuitive examples have always also been accompanied by the use
of intuitive analogies, I read with great interest Michael Martin’s
article on this latter topic in the July 2003 issue of *JSE*. While I know
it is nearly impossible for an article to be exhaustive, the quest to
offer a more complete set of analogies is important because, as
Duit
(1991, p. 665) notes, "[a] main problem with the approach is that there
may not be enough good anchoring situations and bridging analogies
available." Towards this end, allow me to supplement Martin’s substantial
and well-articulated collection with five additional examples discussed in
Lesser (1994) that I have found useful in my teaching:

First, the rich crime-and-punishment metaphor for hypothesis testing can
be extended (see, for example,
Evans 1986) to a detective searching for clues in that
chances of discovering significant evidence against the null hypothesis
increase if the search can be narrowed by *a priori* considerations
(that is, a one-tailed test), but decrease if the search must extend to both possible
locations of significant evidence (that is, a two-tailed test).

Evans (1986) also offers an analogy on the topic of correlation between two variables. He describes how the possible relative vertical positions of neighboring merry-go-round horses illustrate patterns of positive, negative and no correlation.

When teaching confidence intervals, I enjoy using the analogy of falling leaves, as described by Weaver (1992, p.178): "As the trees shed their leaves, piles form around the trunks ... . Imagine standing next to a tree’s trunk [estimated population mean] and picking up a leaf [sample mean] from the [normal-shaped] pile... . How sure are you that this leaf came from the same tree and not a neighboring one?"

An analogy (that might be even more student-friendly than signal-to-noise ratio) for introducing experimental design is the game of basketball, as used by Polyson and Blick (1985), who articulate counterparts to hypotheses, variables, replication, and counterbalanced design. Most of this analogy is not limited to basketball and can be applied to the team sport of one's choice.

Finally, Freedman, Pisani, Purves, and Adhikari (1991, p.339) offer an accessible analogy to understand how sample quality (that is, randomness) can be far more important than sampling fraction: "Suppose you took a drop of liquid from a bottle, for chemical analysis. If the liquid is well mixed, the chemical composition of the drop would reflect quite faithfully the composition of the whole bottle, and it really wouldn’t matter if the bottle was a test tube or a gallon jug."

Lawrence M. Lesser

Armstrong Atlantic State University

11935 Abercorn Street

Savannah, GA 31419-1997

lesserla@mail.armstrong.edu

Evans, G. F. (1986), "Getting through statistics with the help of
metaphors," *Journal of Education for Business*, 62(1), pp. 28-30.

Freedman, D., Pisani, R., Purves, R., and Adhikari, A. (1991),
*Statistics* (3rd ed.), New York: W. W. Norton.

Lesser, L. M. (1994), "The Role of Counterintuitive Examples in Statistics Education," unpublished Ph.D. dissertation, University of Texas at Austin.

Lesser, L. M. (2002), Letter to the Editor, *Journal of Statistics
Education* [Online], 10(1).
(ww2.amstat.org/publications/jse/v10n1/lesser_letter.html)

Weaver, K. A. (1992), "Elaborating selected statistics concepts with common
experience," *Teaching of Psychology*, 19(3), pp. 178-179.

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