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Activity Number: 254 - ASA President's Invited Speaker
Type: Invited
Date/Time: Monday, July 31, 2017 : 4:00 PM to 5:50 PM
Sponsor: ASA
Abstract #325504
Title: It's Not What You Said. It's What They Heard.
Author(s): Jo Craven McGinty*
Companies: The Wall Street Journal

The numbers columnist at the Wall Street Journal, Joe Craven McGinty writes on the intersection of numbers and data with broad consumer interest fields like hotel reviews, animal development, credit card rewards, and sports streaks, among others. With her talent of explaining the complex and technical world of big data and applying it to the real world, McGinty has been selected as the coveted President's Invited Speaker.

Authors who are presenting talks have a * after their name.

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