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Activity Number: 21 - Non-Probability Sampling and Estimation: Fit-for-Purpose Designs
Type: Topic Contributed
Date/Time: Sunday, July 30, 2017 : 2:00 PM to 3:50 PM
Sponsor: Survey Research Methods Section
Abstract #323047
Title: Improving the External Validity of Nonprobability Samples
Author(s): Mansour Fahimi*
Companies: GfK
Keywords: Nonprobability Samples ; Calibration Adjustments ; Composite Estimates ; Design Effect
Abstract:

Increasingly, surveys have to rely on more than one sample source to improve coverage and/or secure the needed sample size in a defensible and cost-effective manner. As such, two or more independent samples are selected from separate sampling frames with varying representations of the target population of interest. In many instances this involves combining probability and nonprobability samples, particularly when nonprobability samples from online panels are used to augment a main probability-based sample. This paper provides an overview of weighting refinements that can improve the external validity of data from such surveys, including a method for optimal integration of surveys.


Authors who are presenting talks have a * after their name.

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