Legend: Palais des congrès de Montréal = CC, Le Westin Montréal = W, Intercontinental Montréal = I
A * preceding a session name means that the session is an applied session.
A ! preceding a session name means that the session reflects the JSM meeting theme.
A * preceding a session name means that the session is an applied session.
A ! preceding a session name means that the session reflects the JSM meeting theme.
Activity Details
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| 129 * | Mon, 8/5/2013, 8:30 AM - 10:20 AM | CC-525b | |
| Customers and Clickstreams — Contributed Papers | |||
| Section on Statistics in Marketing | |||
| Chair(s): Yesim Orhun, Ross School of Businenss | |||
| 8:35 AM | Clustering Analysis of Clickstream Data in Consumer Path to Purchase — Mark Irwin, Compete ; Amit Phansalkar, Compete | ||
| 8:50 AM | Performance Tournaments with Crowdsourced Judges — William Heavlin, Google Inc. ; Daryl Pregibon, Google Inc. | ||
| 9:05 AM | A Model for Estimation of Anonymous Visits on Websites — Julie Novak | ||
| 9:20 AM | Detecting Consumer Experience Comments off the Web — Kurt Pflughoeft, Martiz Research ; Joseph J. Retzer, MarketTools Inc. | ||
| 9:35 AM | Agent-Based Model and Statistical Engineering of Automobile Purchase Behavior and Retail Actions — James Wendelberger, Urban Science | ||
| 9:50 AM | Application of Statistical Analysis of Extreme Values to Customer Journeys — Rainhard Bengez | ||
| 10:05 AM | Floor Discussion | ||
2013 JSM Online Program Home
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