JSM 2013 Home
Online Program Home
My Program

Legend: Palais des congrès de Montréal = CC, Le Westin Montréal = W, Intercontinental Montréal = I
A * preceding a session name means that the session is an applied session.
A ! preceding a session name means that the session reflects the JSM meeting theme.

Activity Details

129 * Mon, 8/5/2013, 8:30 AM - 10:20 AM CC-525b
Customers and Clickstreams — Contributed Papers
Section on Statistics in Marketing
Chair(s): Yesim Orhun, Ross School of Businenss
8:35 AM Clustering Analysis of Clickstream Data in Consumer Path to Purchase Mark Irwin, Compete ; Amit Phansalkar, Compete
8:50 AM Performance Tournaments with Crowdsourced Judges William Heavlin, Google Inc. ; Daryl Pregibon, Google Inc.
9:05 AM A Model for Estimation of Anonymous Visits on Websites Julie Novak
9:20 AM Detecting Consumer Experience Comments off the Web Kurt Pflughoeft, Martiz Research ; Joseph J. Retzer, MarketTools Inc.
9:35 AM Agent-Based Model and Statistical Engineering of Automobile Purchase Behavior and Retail Actions James Wendelberger, Urban Science
9:50 AM Application of Statistical Analysis of Extreme Values to Customer Journeys Rainhard Bengez
10:05 AM Floor Discussion

2013 JSM Online Program Home

For information, contact jsm@amstat.org or phone (888) 231-3473.

If you have questions about the Continuing Education program, please contact the Education Department.

The views expressed here are those of the individual authors and not necessarily those of the JSM sponsors, their officers, or their staff.

ASA Meetings Department  •  732 North Washington Street, Alexandria, VA 22314  •  (703) 684-1221  •  meetings@amstat.org
Copyright © American Statistical Association.