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JSM 2012 Online Program

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Activity Details

220 * ! Mon, 7/30/2012, 2:00 PM - 3:50 PM HQ-Sapphire B
Statistics: The Secret Weapon of Successful Web Giants — Invited Papers
Section on Statistics in Marketing , Section on Statistical Computing , International Indian Statistical Association
Organizer(s): Marianna Dizik, Google
Chair(s): Tim Hesterberg, Google
2:05 PM Estimating True Impact of Google Search Ads Jim Koehler, Google ; Deepak Kumar, Google ; David Chan, Google
2:30 PM Automated Impact Analysis Tool Choongsoon Bae, Google ; Adam Ghobarah, Google ; Jim Koehler, Google
2:55 PM Detecting Bad Behavior in Web Advertising Networks Alex Zolotovitski, Medio Systems Inc ; Dennis Minium, Microsoft Corp. ; Jigar Mody, Microsoft Corp.
3:20 PM Bayesian Variable Selection for Nowcasting Economic Time Series Hal R Varian, Google
3:45 PM Floor Discussion

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