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Activity Number:
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421
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Type:
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Contributed
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Date/Time:
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Wednesday, August 5, 2009 : 8:30 AM to 10:20 AM
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Sponsor:
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Section on Survey Research Methods
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| Abstract - #304369 |
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Title:
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The Use of Address-Based Sampling (ABS) with Multi-Mode Data Collection: The Case of REACH (Racial and Ethnic Approaches to Community Health) US Risk Factor Survey
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Author(s):
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Kanru Xia*+ and Katie Dekker and Colm O'Muircheartaigh and Youlian Liao
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Companies:
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NORC at the University of Chicago and NORC at the University of Chicago and The University of Chicago and CDC
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Address:
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55 East Monroe Street, Chicago, IL, 60603,
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Keywords:
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Address-Based Sampling ; multimode data collection ; community survey
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Abstract:
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ABS with multimode data collection is being pursued as a cost-effective alternative to random digit dialing (RDD) and face-to-face interviewing; ABS frames have good coverage properties together with the potential for high (weighted) response rates at reasonable cost. This approach is to be used in 27 communities in REACH survey. REACH survey presents particular challenges and opportunities. The 27 communities vary dramatically: in size, from several Census tracts to whole states; in urbanicity, from 0% to 100%; in (racial/ethnic) eligibility, from 5% to 88%; and in address type, from 50% to 100% city style addresses. In this presentation, we will discuss the implications of these community characteristics on the ABS design for selected communities in REACH survey.
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