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Activity Number:
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107
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Type:
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Contributed
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Date/Time:
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Monday, August 7, 2006 : 8:30 AM to 10:20 AM
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Sponsor:
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Section on Survey Research Methods
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| Abstract - #306545 |
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Title:
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Web versus Email Data Collection: Experience in the Current Employment Statistics Program
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Author(s):
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Richard Rosen and Louis Harrell*+ and Antonio Gomes and Jason Chute and Hong Yu
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Companies:
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Bureau of Labor Statistics and Bureau of Labor Statistics and Bureau of Labor Statistics and Bureau of Labor Statistics
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Address:
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2 Massachusettes Ave., NE, Washington , DC, 20212,
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Keywords:
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internet reporting ; survey response ; mixed-mode collection
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Abstract:
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The Current Employment Statistics Program of the Bureau of Labor Statistics collects employment, payroll, and hours data from a sample of about 300,000 businesses each month. For the past 10 years CES has offered a Web reporting options. Currently about 5,000 units report via the Web. Due to the complexities of registration and ongoing security requirements for monthly login, response rates have been lower than expected. This paper reports on two new initiates; A streamlined Web system and E-mail. The simplified Web systems removed most of the registration process and account password verification currently used. Under the E-mail option, respondents are sent an E-mail with a replica of the CES form embedded in the E-mail. Respondents can then fill in the form and click the "submit" button. The paper will summarize and compare conversion rates and response rates for these two tests.
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