JSM 2004 - Toronto

JSM Activity #325

This is the preliminary program for the 2004 Joint Statistical Meetings in Toronto, Canada. Currently included in this program is the "technical" program, schedule of invited, topic contributed, regular contributed and poster sessions; Continuing Education courses (August 7-10, 2004); and Committee and Business Meetings. This on-line program will be updated frequently to reflect the most current revisions.

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325 Wed, 8/11/04, 10:30 AM - 12:20 PM ICH-Ballroom A
Identifying and Understanding Product Association - Topic Contributed - Papers
Section on Statistics and Marketing
Organizer(s): Robert Bordley, General Motors Corporation
Chair(s): R. Jean Ruth, General Motors Corporation
     10:35 AM   Investigating the Dynamic Impact of Price Promotions on the Strength of Product Associations — Bernd Vindevogel, Ghent University; Dirk Van den Poel, Ghent University; Geert Wets, Limburg University Centre
     10:55 AM   Market Structure Analysis Using Generalized IRT Models and Hierarchical Bayes Estimation Procedures — Lynd D. Bacon, Lynd Bacon & Associates, Ltd.; Douglas Rivers, Stanford University; Jeff Hunter, General Mills, Inc.
     11:15 AM   Effect of Simpson's Paradox on Market Basket Analysis — Yuejiao Ma, Pennsylvania State University; Dennis K.J. Lin, Pennsylvania State University
     11:35 AM   A Comparison of Regression Models to Impute Continuous Variables of Partially Complete Observations — Peter G. Wright, Statistics Canada
     11:55 AM   Floor Discussion
 

JSM 2004 For information, contact jsm@amstat.org or phone (888) 231-3473. If you have questions about the Continuing Education program, please contact the Education Department.
Revised March 2004