JSM Activity #203This is the preliminary program for the 2004 Joint Statistical Meetings in Toronto, Canada. Currently included in this program is the "technical" program, schedule of invited, topic contributed, regular contributed and poster sessions; Continuing Education courses (August 7-10, 2004); and Committee and Business Meetings. This on-line program will be updated frequently to reflect the most current revisions. To View the Program: You may choose to view all activities of the program or just parts of it at any one time. All activities are arranged by date and time. |
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The views expressed here are those of the individual authors and not necessarily those of the ASA or its board, officers, or staff. Back to main JSM 2004 Program page |
Legend: = Applied Session,
= Theme Session,
= Presenter FRY = Fairmont Royal York, ICH = InterContinental Hotel, TCC = Metro Toronto Convention Center |
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203 | Tue, 8/10/04, 10:30 AM - 12:20 PM | TCC-707 |
Modeling Customer Choice - Invited - Papers | ||
Section on Statistics and Marketing, Business and Economics Statistics Section, Section on Bayesian Statistical Science | ||
Organizer(s): Robert Bordley, General Motors Corporation | ||
Chair(s): Robert Bordley, General Motors Corporation | ||
10:35 AM | The Valuation of Price Experimentation on Profits — Alan Montgomery, Carnegie Mellon University; | |
11:05 AM | Using Check-all-that-apply Surveys to Support Product Development — Mark Beltramo, General Motors Corporation; R. Jean Ruth, General Motors Corporation | |
11:35 AM | Representing Brand and Category Personality with Circumplex Models — Peter Lenk, University of Michigan; Rajeev Batra, University of Michigan Business School; Michel Wedel, University of Michigan Business School | |
12:05 PM | Floor Discussion | |
JSM 2004
For information, contact jsm@amstat.org
or phone (888) 231-3473. If you have questions about the Continuing Education program,
please contact the Education Department. |