JSM Activity #229This is the preliminary program for the 2003 Joint Statistical Meetings in San Francisco, California. Currently included in this program is the "technical" program, schedule of invited, topic contributed, regular contributed and poster sessions; Continuing Education courses (August 2-5, 2003); and Committee and Business Meetings. This on-line program will be updated frequently to reflect the most current revisions. To View the Program: You may choose to view all activities of the program or just parts of it at any one time. All activities are arranged by date and time. |
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The views expressed here are those of the individual authors and not necessarily those of the ASA or its board, officers, or staff. Back to main JSM 2003 Program page |
Legend: = Applied Session,
= Theme Session,
= Presenter Hotels: H = Hilton San Francisco, R = Reniassance Parc Hotel 55, N = Nikko San Francisco |
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229 | Tue, 8/5/03, 10:30 AM - 12:20 PM | R-Sienna I & II |
Using Statistics to Solve Marketing Problems - Invited - Papers | ||
Section on Statistics and Marketing, Biopharmaceutical Section, Business & Economics Statistics Section | ||
Organizer(s): Alan Montgomery, Carnegie Mellon University | ||
Chair(s): Terry Elrod, University of Alberta | ||
10:35 AM | Effect of Product Assortment Changes on Customer Retention — Peter Boatwright, Carnegie Mellon University; Sharad Borle, Carnegie Mellon University; Joseph B. Kadane, Carnegie Mellon University; Joseph Nunes, University of Southern California; Galit Shmueli, Carnegie Mellon University | |
11:05 AM | Bayesian Applications for Marketing — David Bakken, Harris Interactive | |
11:35 AM | Fitting the Right Media to an Advertisement: New Advances in Media Planning Using Informative Profiles — Zvi Gilula, Hebrew University of Jerusalem | |
12:05 PM | Floor Discussion | |
JSM 2003
For information, contact meetings@amstat.org
or phone (703) 684-1221. If you have questions about the Continuing Education program,
please contact the Education Department. |