Abstract #301431

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JSM 2003 Abstract #301431
Activity Number: 356
Type: Topic Contributed
Date/Time: Wednesday, August 6, 2003 : 10:30 AM to 12:20 PM
Sponsor: Section on Survey Research Methods
Abstract - #301431
Title: Analysis of Alternative Race and Ethnicity Questions for the 2003 National Census Test
Author(s): David W. Sheppard*+ and Michael K. Bentley
Companies: U.S. Census Bureau and U.S. Census Bureau
Address: 16100 Philmont Lane, Bowie, MD, 20716-1621,
Keywords: questionnaire design ; Hispanic origin ; race ; examples ; instructions
Abstract:

The Census Bureau conducted a 2003 National Census Test which consisted of three major components. It studied the impact of offering various response mode options, of providing new and additional contact strategies, as well as to assess alternative race and ethnicity questions. The methodology for the alternative race and ethnicity questions portion of the 2003 National Census Test consists of seven different experimental panels and a control panel which uses the questions from Census 2000. There were three major treatments we studied in this component of the test. They included dropping the 'some other race' category from the race question, including examples in the race and Hispanic origin categories, and adding additional instructions to clarify that the race and Hispanic origin questions should have different responses. This paper will present the analysis of the response rates for the different experimental panels compared to the control. It will also examine item nonresponse and detailed reporting for race and Hispanic origin in an attempt to determine a 'best' combination of question treatment.


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