|Saturday, February 17|
|CS19 Business Intelligence Applications||
Sat, Feb 17, 9:15 AM - 10:45 AM
Location Analytics: An Application of GIS (303546)Yue Fang, CEIBS
*Moxie Zhang, Esri (China)
Keywords: Big Data, Geospatial Data, Location Analytics
Choosing business locations is one of the most important decision for organizations of all sizes and in almost every industry. In this talk, we will show that a geographic intelligence approach can be useful in helping business develop customer profiles, analyzing market potential and selecting best locations. Real world examples will be used to demonstrate how to utilize data-mining and AI methods to address big geospatial data challenges.