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Activity Number:
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538
- Transitions from Telephone Surveys to Self-Administered and Mixed-Mode Surveys
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Type:
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Invited
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Date/Time:
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Thursday, August 11, 2022 : 10:30 AM to 12:20 PM
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Sponsor:
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Survey Research Methods Section
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Abstract #320454
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Title:
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Transitions from Single to Multi-Mode Surveys: The NORC Experience
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Author(s):
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Ned English* and Anna Wiencrot and Colm O'Muircheartaigh
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Companies:
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NORC at the University of Chicago and NORC at the University of Chicago and NORC at the University of Chicago
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Keywords:
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ABS;
multi-mode;
survey methodology
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Abstract:
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Over the past fifteen years NORC has seen studies including Racial and Ethnic Approaches to Community Health (REACH), the National Survey of Children’s Health (NSCH), and others transition from random digit dial (RDD) to multi-mode, address-based designs (ABS) due to increased costs and other limitations associated with the RDD frame. Similarly, due to the COVID-19 pandemic we have seen flagship face-to-face studies such as the General Social Survey (GSS) and the National Social Life Health and Aging Project (NSHAP) also adopt multi-mode designs. We compare methodological and substantive results pre- and post-transition across study types and provide recommendations on when and how to adopt specific modes or mode combinations.
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Authors who are presenting talks have a * after their name.
