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Abstract Details
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Activity Number:
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161
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Type:
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Topic Contributed
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Date/Time:
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Monday, August 1, 2011 : 10:30 AM to 12:20 PM
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Sponsor:
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Business and Economic Statistics Section
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| Abstract - #302980 |
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Title:
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Experimental Design in the Modern Economy
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Author(s):
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Thomas J. Kirchoff*+
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Companies:
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Capital One Services, Inc.
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Address:
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15000 Capital One Drive, Richmond, VA, 23238,
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Keywords:
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Abstract:
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Hierarchical designs, such as split plot designs, are often necessary in the banking and financial services sectors. For example, it may be possible to test some factors at the customer level, but other factors in the same test must be assigned at the bank branch level. A question of paramount interest in any financial services test is that of sample size. In this presenatation, two different methods for determining sample size at the "whole plot" level are discussed.
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