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This is the preliminary program for the 2008 Joint Statistical
Meetings in Denver, Colorado.
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The views expressed here are those of the individual authors and not necessarily those of the ASA or its board, officers, or staff. Back to main JSM 2008 Program page |
= Applied Session,
= Theme Session,
= Presenter|
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268
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Tue, 8/5/08, 10:30 AM - 12:20 PM | CC-202 |
| Solving Statistical Problems in Marketing Science - Contributed - Papers | ||
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Section on Statistics and Marketing |
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| Chair(s): Igor Mandel, Advanced Marketing Models | ||
| 10:35 AM |
Data Mining Pitfalls: The Nontechnical Killer Errors —  Sam Koslowsky, Harte Hanks
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| 10:50 AM |
Opinion Spreading and Personalization in Marketing — Dmitri V. Kuznetsov, Intellidyn Corp.
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| 11:05 AM |
Customer Segmentation: Data Mining Application for the Auto Insurance Industry — David S. Dobson, North Carolina State University
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| 11:20 AM |
Statistical Assessment of the Sample Size Requirement for Projection of the Automobile Sales Volume in the U.S. Market — Keiko I. Powers, J.D. Power and Associates
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| 11:35 AM |
A System of Models for the Process of Automobile Sales Behavior — James G. Wendelberger, Urban Science Applications, Inc.
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| 11:50 AM |
Local Regression with Random Censored Data for Customer Wallet Data Mining — S. Tom Au, AT&T Labs - Research; William Pepe, AT&T Labs - Research
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| 12:05 PM | Floor Discussion | |
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JSM 2008
For information, contact jsm@amstat.org
or phone (888) 231-3473. If you have questions about the Continuing Education program,
please contact the Education Department. |