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Activity Number: 207
Type: Contributed
Date/Time: Monday, July 30, 2007 : 2:00 PM to 3:50 PM
Sponsor: Section on Survey Research Methods
Abstract - #310398
Title: Evaluating the Assumption of Uncorrelated Error Terms in a Mixed-Mode Study with Validation Data
Author(s): Courtney Kennedy*+ and Stanley Presser
Companies: University of Michigan and University of Maryland
Address: 426 Thompson St, Ann Arbor, MI, 48104,
Keywords: measurement error ; mixed-mode ; validation study ; IVR ; CATI ; web
Abstract:

Survey data users frequently invoke the assumption of uncorrelated error terms. Scant research, however, has addressed its validity in surveys of human populations. The few existent studies have yielded two dominant findings: correlated errors are 1) most common between items pertaining to a shared topic and 2) not well predicted by demographic variables. This paper uses data from a validation study featuring randomized mode assignment (IVR, CATI, Web) to bolster the literature on this topic in two ways. First, we determine whether the previous findings replicate in a contemporary survey, noting that the survey environment has evolved in numerous ways during the past 20 years. Second, prior studies relied exclusively on data from in-person interviews, but we are able to test for interactions between the newer modes of data collection and the nature and prevalence of correlated errors.


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Revised September, 2007