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This is the preliminary program for the 2007 Joint Statistical Meetings in Salt Lake City, Utah.

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Activity Number: 181
Type: Invited
Date/Time: Monday, July 30, 2007 : 2:00 PM to 3:50 PM
Sponsor: Section on Statistical Computing
Abstract - #308234
Title: Statistics and Search Engines
Author(s): Daryl Pregibon*+
Companies: Google
Address: 76 9th Avenue, New York, NY, 10011-5225,
Keywords: Search engines ; large data sets ; data mining
Abstract:

Search engines (SEs) are ubiquitous yet the role that statistics and data mining play in their care and feeding is not well known. We introduce several examples to illustrate the scale and scope of statistical applications used in modern search engines.

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Revised September, 2007