Name: 2018 Joint Statistical Meetings
Start: 2018-07-28T07:00:00+00:00
End: 2018-08-02
Location: Vancouver Convention Centre

Legend:
CC = Vancouver Convention Centre F = Fairmont Waterfront Vancouver
* = applied session ! = JSM meeting theme

Keyword Search Criteria: A/B experiment returned 1 record(s)

Tuesday, 07/31/2018

Methods for Measuring Brand Lift of Online Ads
Rachel Fan, Google; Ying Liu, Google; Lu Zhang, Google; Tim Hesterberg, Google; Mike Wurm, Google

JSM 2018 Online Program