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599 | Wed, 8/12/2015, 2:00 PM - 3:50 PM | CC-203 | |
Business and Economic Analytics — Contributed Papers | |||
Business and Economic Statistics Section | |||
Chair(s): Amy L. Phelps, Duquesne University | |||
2:35 PM | Rating Websites' Promoting Approaches: A Study of Yelp.com Reviews and Related Business Revenue, 2010--2013 — Yao Wang, Loyola University Chicago | ||
2:50 PM | Assessing the Use of Google Trends Search Query Data to Forecast Number of Nonresident Hotel Registrations in Puerto Rico — Roberto Rivera, University of Puerto Rico at Mayaguez | ||
3:05 PM | Online Versus Offline Experimentation — Roger Longbotham, Process Performance Management | ||
3:20 PM | A Unified Model for Measuring Customer-Based Brand Equity — Tung Phan, The Wharton School | ||
3:35 PM | Floor Discussion |
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